Native Spirits’ Debut Bourbon Brand
Celtic Honour
NORTH CAROLINA
“Native Spirits was founded to honour Appalachia and our region's Scots-Irish roots. Our initial release, Celtic Honour combines whiskeys from across the Appalachian region using old-world blending methods, culminating in an exceptional blended bourbon that aims to showcase the best of the Southern Highlands. Experience the passion that goes into every bottle. ”
-Shawn Hamilton, Founder of Native Spirits
The family behind Native Spirits are seventh-generation immigrants from the British Isles. Their debut spirit represents the blending of Scotch-Irish culture in the American Appalachians, highlighting the richness of flavor and spirit still present in that part of the country.
We worked with the founder, Shawn Hamilton, to establish a brand that celebrates the rich heritage of his family in particular, and the whole Appalachian region.
SERVICES
Brand Strategy
Naming / Series Strategy
Brand Design
Packaging
Lettering + Illustration
Icon Design
CREDITS
Creative Director: Joshua Berman
Design + Lettering + Illustration: Jud Lively
Videography: Stack