Drink To Your Health!
Finda’s Coconut Milk
MONROVIA, LIBERIA
“Love dairy, but can't have it? Want milk, without the guilt? Want health, without the hassle? Want nutrition, without the typical bad taste? Finda's Liberian Coconut Milk is a nutritious and delicious milk-alternative, packed with all the health benefits of coconut!”
Founded by Mrs. Bimba in her own words “I'm a mom, a nurse, a certified herbalist, and a missionary. When I returned home to Liberia, I began looking for a nutritious alternative to high sugar drinks. I prayed, and the idea for Finda’s Liberian Coconut Milk was birthed in my heart. Kids love it, parents support it, and everyone enjoys it. Drink to your health!”
Finda’s Coconut Milk approached Joshua Berman about a simple label redesign, that evolved into a complete repositioning around a new target market, price point, accompanied by a new suite of brand assets and packaging design. The demand for Finda’s in Liberia is so high, they are working with the Liberian government to provide Finda’s Coconut Milk directly to schools.
SERVICES
Brand Strategy
Packaging Design
Illustration Customization
Logos, Iconography + Lettering
Identity System
CREDITS
Creative Director + Design: Joshua Berman, Punch Design Co.